12 Comments
Nov 21, 2023Liked by Brian Reindel πŸ‘Ύβš”οΈ

Done! Always good to know your audience.

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Thank you, Thomas!

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Nov 19, 2023Liked by Brian Reindel πŸ‘Ύβš”οΈ

I prefer reading Fantasy & Science Fiction. Do I really have to decide which?! :P

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I'm sure you're not alone in that preference. I like both, but when I was forced to choose, I did find I read one more than the other. 😁

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I’d like an opt out for the very specific demographic information youre requiring up front. Im happy to take your survey but dont think you need my age, gender, location, or job. Substack gives you a lot of info. Can you make β€œprefer not to say” an option on all those so i can get thru to to fiction related stuff?

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Hey Scoot, thanks for the comment. Substack does give me some of that info, but I can't correlate it directly with the other questions I'm asking. The demographics are important for making decisions about the direction I want to pursue. I purposely made sure it's non-identifiable info, and I'm not collecting emails. I understand though if you're not comfortable and decide against taking the survey.

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Nothing would correlate with job, nor some of the other demographics sought, it's overreacting, especially if the resulting dataset is small, and if you're not a social scientist or statistician. I have to agree with Scoot on this.

I'm wondering what direction you'll take the awards if you find that half the subscribers are accountants. πŸ€”

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This information helps on two different levels. At some point I'm going to have to reach out beyond Substack to bring readers into our community. Understanding where I should spend my efforts depends partly on the audience already here. It's not specifically about finding an "aha" data point, but about understanding people and where they might congregate. In your example, if I'm looking for a sponsor, and I go to an accountant's convention (assuming that were a thing), a firm would want to know exactly why they would sponsor awards for science fiction and fantasy. Like any marketing data, it's helpful to make my case, but it's certainly not a scientific endeavor.

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Nov 19, 2023Liked by Brian Reindel πŸ‘Ύβš”οΈ

True about accountants convention. 😁

X has been rendered useless as a pathway into any Substack. The only growth areas for promoting fiction to a new cohort are TikTok and YouTube. But, you would already know this.

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Nov 19, 2023Liked by Brian Reindel πŸ‘Ύβš”οΈ

BTW - I don't prefer fantasy or sci-fi fiction, don't read them, ever, except in my long gone youth, but I DO read a lot of fantasy and sci-fi on Substack. Go figure!!

That's the unique thing with Substack, it takes us places we wouldn't normally go. πŸ˜πŸ‘

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You're not alone in that sentiment. It's an interesting phenomenon as I've talked to several readers who before Substack were not big genre readers at all!

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